While McDonald’s is a household name, what might surprise you is their extensive collaboration with multiple agencies to curate cutting-edge content built upon thorough research and insight.
For these featured works we put together custom design built with flexible assets. Whether it’s crafting video storyboards or creating comprehensive campaigns complete with unique brand guidelines and 3D iconography suites, these engaging endeavors are rich with design narrative, all a part of the McDonald’s brand journey.
Shaped by the hands of many firms, the projects showcased here offer a glimpse of the contributions made by Maxwell Design along the way.